When you create a LinkedIn profile, you will automatically be assigned a LinkedIn URL address. These addresses are a mix of numbers and letters and don’t make sense to a Human. I recommend you use some form of your name as your LinkedIn URL address. For example, I edited my URL to www.linkedin.com/in/marcmencher as this is much easier to remember. To do this, navigate to the Edit Profile screen and look for the Edit Public Profile & URL button. Change your auto-generated URL to what you want your address to be. If you have a common name and the URL you want is already taken, instead of First and Last name, try First Initial and Last name or other combinations until your successful. The result will be that it is much easier to remember and connect with you on LinkedIn.